2017 was quite a busy year for the team at Lenz! As such, we would like to take a moment and look back on all we accomplished for our clients. From creating integrated marketing campaigns, to rebranding medical practices, and expanding our media properties in Atlanta...
Case Study: Atlanta Science Festival
Founded in 2014, the Atlanta Science Festival (ASF) is an annual two-week celebration of the Atlanta science community consisting of more than 100 events and a grand finale: The Exploration Expo. With experiences such as cooking and eating bugs, discovering the...
Custom Branding, Digital Content, and Earned Media Used to Spotlight SouthCoast Health’s Innovation in the Fight Against Breast Cancer
For Lenz client SouthCoast Health — a multi-specialty physician group based in Savannah — Breast Cancer Awareness Month is one of the most important months of the year. As the leader in the Coastal Empire and Lowcountry region for breast cancer detection and...
LENZtern Allison Miller Leaves Behind a Digital Legacy
Lenz is proud to host many interns that leave behind legacies of hard work, creative ideas, and lasting relationships. It should come as no surprise that our 2017 summer intern Allison Miller would combine her social media savvy and natural design talent to leave us...
A look into the voyage: How Lenz Helped Atlanta Science Festival Mascot “Alex” Take Flight
Founded in 2014, the Atlanta Science Festival (ASF) is an annual two-week celebration of the Atlanta science community consisting of more than 100 events and a grand finale: The Exploration Expo. With experiences such as cooking and eating bugs, discovering the...
10 Steps to a Social Media Slam Dunk—Demonstrated by the World’s Favorite Sandwich Cookie
What do your company and the most famous cream-filled chocolate cookie have in common? If the answer is nothing, perhaps you should rethink that. Oreo employs some of the smartest marketers in the country, who have transformed the company into a social media...
5 Easy Steps to Developing Glorious Content
You know you must develop great web site content to engage potential customers and rank high on search engines, but how can you establish a successful content marketing strategy? 1.Begin with original content. The first article a company creates should set the tone...
Lenz Launches New Web Site For Leadership DeKalb
Leadership DeKalb has a new look and added functionality thanks to a grant from AT&T and help from Lenz, Inc., a Decatur marketing, public relations and design firm. Executive Director Sara Fountain selected Lenz, located at 119 East Court Square in Decatur, to...