Team Lenz is full of leading experts in healthcare marketing. We’re proud to provide high-quality services for all of our clients, which is why we are excited to showcase the unique strengths of our newest Team Lenz members.

Keep reading to learn all about Anna Laura, our latest media coordinator.

What Brought me to Lenz?

Prior to joining the team, I followed Lenz on Facebook and LinkedIn. As someone with a background in social media and marketing, I was interested in learning what local marketing agencies did to stay informed on the latest updates in social media trends. As the leading healthcare marketer in the Atlanta area, Lenz immediately caught my attention. I loved interacting with their informative content and admired how their company culture presented itself in all their posts.

Sometime later, I noticed that Lenz posted a job opening on LinkedIn. It was the perfect opportunity, as at that time I wanted to make a career change. When the Lenz team reached out on Facebook to provide information on the job opening after noticing my engagement with their page, it further encouraged me to make the leap and apply.

While I was already excited about the opportunity, it was Lenz’s CEO, Richard Lenz, that further cemented how incredible working at Lenz would be. During my interview process, it was inspiring to hear him discuss the level of care Lenz provides for all their clients and employees. I wanted to be a part of a company that gave such high-quality attention to such important causes.

My First Month at Lenz

The first couple days were dedicated to studying company policy, my clients, and HIPAA (Health Insurance Portability and Accountable Act) legislation. One of the things that makes Lenz stand apart from other agencies is that all employees are required to pass a HIPAA certification course. As an agency that works with so many healthcare clients, being HIPAA compliant is proof that Lenz goes above and beyond for their clients.

After feeling warmly welcomed by my new co-workers, I got to focus my attention on using my past work experience to improve the content for my clients. My background is in small business and in-house marketing, so I’ve been working hard to apply these strengths to my clients’, as well as strategizing how to provide high-quality social and digital content for all of their channels. Lenz encourages collaboration, and this has spearheaded the incredible growth I have already witnessed my first month here. From discussing the necessary steps needed to create a social graphic and exploring new social management platforms, I have already acquired new skills that have made a huge difference in the quality of work I produce.

This first month is just the beginning, and I am thrilled to see how else I will grow while at Lenz.