Hosted by long-time Atlanta radio voice Dan Kamal and filled with top local and national guests, the show airs Saturdays from 8 to 9 a.m.
Leveraging a unique business model that has proved successful in the past, Lenz has broken into the sportstalk radio business with the help of partners PT Solutions and 92.9 The Game to produce “The Sports Insider.”
“The Sports Insider” is hosted by long-time Atlanta radio voice Dan Kamal, the former play-by-play broadcaster for the NHL’s Atlanta Thrashers, who brings three decades of experience and credibility to the air. Each week, listeners hear from guests such as former University of Georgia star D.J. Shockley and Georgia Tech standout Roddy Jones, along with top local and national writers.
PT Solutions, the presenting sponsor of “The Sports Insider,” has a segment each week in which Dr. Dale Yake provides guidance on a sports medicine issue or injury. PT Solutions, which is headquartered in Kennesaw, is a privately owned physical therapy practice with 65 locations across eight states.
In 2011, Lenz, which specializes in healthcare marketing, established a partnership with 50,000-watt News/Talk WSB and to create “Weekly Check-up,” a medical show that airs on Sundays from 3 to 5 p.m. and has 40,000 weekly listeners. The show is hosted by Dr. Bruce Feinberg, the former CEO of Georgia Cancer Specialists, and presented Georgia Urology.
Having established a successful medical show on one of Atlanta’s biggest news stations, Lenz founder, president and CEO Richard Lenz sought to do the same in partnership with PT Solutions. 92.9 The Game, a 100,000-watt station, is the home of the Atlanta Falcons and Hawks and the most listened to sportstalk station in Atlanta.
In August, Inc. magazine named PT Solutions No. 3,148 on its list of the 5,000 fastest growing companies in the United States. The company has posted a three-year growth rate of 109 percent.
“We were looking for a way to create more brand awareness for PT Solutions and its 17 locations in metro Atlanta,” Lenz said. “I believe that the model we created with WSB, which has proved hugely successful, would also serve PT Solutions perfectly. I think that PT Solutions will reap great benefits from this partnership.”
PT Solutions is a privately owned physical therapy practice with 65 locations across eight states. PT Solutions therapists specialize in advanced clinical treatment that uses the latest research to make their patients unstoppable. PT Solutions’ partners include hospitals and multi-clinic practices. To learn more, visit PTSolutions.com, connect with PT Solutions Physical Therapy on Facebook, and follow @PT_Solutions on Twitter and Instagram.
Based in Decatur, Georgia, Lenz partners with our clients so we can grow together. For more than two decades, Lenz’s specialized expertise has helped our clients reach their goals. We offer the full range of digital and traditional marketing expertise, including brand strategy, advertising, PR, website development, inbound marketing and more.