The AJC Decatur Book Festival, presented by DeKalb Medical (AJC DBF) held its annual Press Launch Party at Eddie’s Attic Thursday – it was a smash, err, a monster mash? The Launch marked the return of the formidable but loveable AJC DBF mascot, Bookzilla, the announcement of the keynote speakers, and a chance for the […]
One of our new flat-panel displays that I bought at Fry’s Electronics stopped working, so I needed to exchange it. One problem: misplaced receipt. However, due to good customer service on Fry’s part, I was able to exchange it today. As I carted the monitor from my truck back into the store, I was worried […]
Presently, Lenz is orchestrating a PR campaign for ChemoOrders.com—a free web site that helps doctors and nurses administer current chemotherapy treatments in a more accurate and efficient manner.
I was recently in a meeting with a prospective client, and she asked me if Lenz was the best marketing company in Atlanta for her particular business. I told her that I believed we were, due to our many years of experience in her field, and then I gave her some advice as to what I would do if our roles were reversed.
Lenz recently launched a major media campaign for Georgia Retina—the largest retina-only private practice in Georgia—with the theme Better Eyesight Is In Your Future. The spring 2011 campaign on radio stations WSB 750AM and 95.5 FM focuses on the cutting-edge services the practice provides. The nine physicians of Georgia Retina are board certified ophthalmologists who […]
If you want to know how important marketing communications have been to the success of the Decatur Book Festival, just ask Executive Director Daren Wang. “Without Lenz, the Decatur Book Festival as we know it wouldn’t exist,” he said. “From the festival’s inception, Lenz has been the driving force behind one of the most comprehensive and influential […]
The Jewish Federation of Greater Atlanta now presents a new face to the community thanks to a recently launched web site and brand campaign created in partnership with Lenz Marketing.
Recently, the publicist for internationally best-selling author Michael Connelly came to Lenz for help with a small idea she hoped would have a big impact at this year’s Book Expo America conference. Since a matchbook played a key role in the plot of “9 Dragons,” Connelly’s upcoming book, Shannon Byrne thought matches would be a […]
Nathan Beaver Introduces Record Label, Universal You to Atlanta Community with Two Live Performances
Georgia Cancer Specialists is getting a fresh new look just in time for spring. Designed by Scott Sanders, Creative Director at Lenz, the new look is an evolution of the existing logo with fresh graphics, a new typeface, and bright colors that create a clean, contemporary look. The leadership at Georgia Cancer Specialists was involved […]