LENZ ON MARKETING

Monthly Archives: August 2015

Is Marketing Healthcare Like Marketing Shoes?

08.28.15

Is marketing healthcare like marketing shoes? Well, kind of. Healthcare marketing obviously requires extra sensitivity since the subject is private and deeply personal for most people. And because doctors should never prioritize a healthy business over a healthy patient. But in many ways, marketing is marketing—whether for medical services or sneakers. Either way, your job… Continue Reading

POSTED IN Healthcare, Marketing

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